For the first time in Romania, people now have access to a platform that combines everything they need to make confident financial decisions: OferteBancare.ro. It is more than just a website or a tool. It is a movement built on trust, transparency, and the belief that every Romanian deserves to understand money better, make informed choices, and receive fair treatment from the financial system.

At the heart of this project stands Claudiu Trandafir, an economist with more than 25 years of experience in both international and Romanian banking, credit brokerage, and financial education. In partnership with Kiwi Finance, the country’s leading loan brokerage company, he created OferteBancare.ro – the very first comprehensive financial ecosystem in Romania.

The platform goes beyond simple loan comparisons: it is designed to replace confusion with clarity, mistrust with confidence, and to make financial services truly accessible to everyone, no matter their background, financial knowledge, or income level.

How Claudiu Trandafir’s Vision Shaped OferteBancare.ro

Claudiu Trandafir has seen firsthand how difficult it can be for ordinary people to navigate the financial system.

“Romanians need transparency, both in the public and personal economy. Too often, I have met people who made wrong decisions simply because they did not have all the information at hand. The experience I have gained in over 25 years has led me to cut through the noise and reallocate information in a transparent way within the banking system. There is no cost to the customer – it’s free, as is the financial advice it brings with it. I believe every situation has to be a win-win scenario: customer, bank, and broker all need to win,” explains Claudiu.

From this conviction, OferteBancare.ro was born. It is not a tool created for banks. It is a platform designed for people first. It brings together the best professionals in the loan brokerage industry, specialists trained to put the client’s interest above everything else.

Money exists in the market. Banks want to lend. Families want to buy homes. Entrepreneurs want to invest. What was missing was a transparent, fair system to connect all these needs. OferteBancare.ro fills that gap.

Free financial education: knowledge for everyone

One of the core missions of the platform is to become the largest free financial education resource in Romania.

Most Romanians have the same questions:

• Should I choose a fixed or variable interest rate?
• What is the real difference between two banks offering “the same” mortgage?
• How much can I actually afford to borrow without putting my family at risk?

Until now, answers were often hidden in contracts filled with legal jargon or in rushed conversations with bank representatives. OferteBancare.ro changes that. On the platform, users can access clear articles, practical guides, video content, and even direct advice from experienced loan brokers.

This is not about selling. It is about teaching. People learn how to compare offers, how to calculate the real cost of a loan, how to save, and how to plan. Every tool, every article, every consultation is free of charge.

By democratizing financial knowledge, OferteBancare.ro is planting seeds for a healthier economy: one where informed people make responsible decisions and build long-term stability for themselves and their families.

Real estate meets finance: a complete partnership

Another unique feature of the platform is the integration of real estate services. For the first time, romanians can explore not only loans and credit options but also real estate planning, design, and even construction services.

This partnership was made possible through collaboration with GKM Group, a company active in real estate, construction, and design.

“I firmly believe that it is time to operate together, as the oldest, most reliable, and most competitive in the field, to be the guarantee of quality for each other and, by joining forces, to leave the public no option of being deceived or manipulated. Their best interest must always be respected,” says Claudiu Trandafir.

For Marius Băițelu, CEO of GKM Group, this collaboration is a natural step forward:
“Our partnership with OferteBancare.ro perfectly complements the services we offer through RE/MAX Klass and the design and construction division. This way, clients receive not only real estate consulting or construction solutions, but also the reassurance that their financial decisions are well-grounded. Together we can offer a complete solution for anyone who wants to build smart.”

The result is a true hub: financial education, credit consultancy, real estate services, and construction expertise all under one roof.

OferteBancare.ro, a platform with human values

What makes OferteBancare.ro stand out is not only its functionality but also its values. The platform is built on transparency, fairness, and empathy.

• Transparency, because all information is presented clearly, without hidden costs or complex jargon.
• Fairness, because the advice given does not favor a particular bank or institution but the best interest of the client.
• Empathy, because every person is treated as an individual with specific needs, not as a “case number.”

This human-centered approach is reflected in the design of the platform itself. It is simple, intuitive, and accessible from any device. It is meant to be used by anyone: a young couple buying their first home, a family looking to refinance, a freelancer trying to understand banking products, or an entrepreneur planning to expand.

Why it matters: changing the financial culture of Romania

For too long, the financial system in Romania has been perceived as complicated, intimidating, or even hostile. People often signed contracts they didn’t fully understand, felt pressured to accept unfavorable conditions, or avoided loans altogether out of fear.

OferteBancare.ro aims to change that by making the process clear, fair, and empowering.

When people understand their options, they feel in control. When they are treated with respect, they build trust. And when they make better financial decisions, their lives improve.

This ripple effect spreads beyond individuals. A society with higher financial literacy is more stable, resilient, and prosperous. Families save more, businesses grow, and the economy becomes stronger.

Looking ahead: a growing community

The launch of OferteBancare.ro is only the beginning. The vision is to create a community of users, brokers, banks, and real estate professionals who work together for a healthier financial ecosystem.

Plans for the future include:

• Expanding educational resources with interactive courses and webinars.
• Introducing AI-powered tools that personalize recommendations based on each user’s profile.
• Creating discussion forums where people can share experiences and learn from each other.
• Developing loyalty programs that reward users for making informed financial decisions.

The ultimate goal is not only to provide services but to transform the culture of financial decision-making in Romania.

A message of trust and hope

At its core, OferteBancare.ro is about people helping people. It is about experienced professionals sharing their knowledge so that others can avoid mistakes, save money, and feel confident about their choices.

Claudiu Trandafir summarizes the mission simply:
“OferteBancare.ro is a tool designed for people, not for banks. It is about clarity, fairness, and empowerment. I believe that when customers, brokers, and banks all win together, society as a whole wins.”